Working with the media is a great way to help your advocacy efforts and to ensure that your events are well attended. See the links below for helpful tips and tricks when reaching out to your local media.
Tips on how to use social media for advocacy:
Press Release Sample: https://www.cbsnews.com/news/how-to-write-a-press-release-with-examples/
Public Service Announcements (PSA)
Sample PSA: https://www.wrek.org/psa/examples/
Tips on How to Write a PSA: http://www.govtech.com/education/news/How-to-Create-the-Perfect-Public-Service-Announcement.html