SADD Trademark Policy: Use of SADD Name and Logos

The brand name or trademark "SADD" is registered with the United States Patent and Trademark Office. Careful protection of the SADD trademark ultimately works to the benefit of all SADD operations. All rights to use "SADD" and the SADD logos are reserved by SADD, Inc., a Massachusetts nonprofit corporation. Except as permitted below, "SADD" or any SADD logo may be reproduced only with written permission from SADD National. Requests must be made in writing with an explanation of the intended use. Use of the name and mark may only be coupled with products and messaging that are consistent with SADD’s policies and positions. SADD chapters should be familiar with SADD’s "No Use" Position and "Is Your Chapter Sending the Right Message?" which are available on SADD’s Web site, www.sadd.org. The following are additional guidelines for use of the SADD trademark and logo.

• State coordinators and registered SADD chapters may use SADD and the SADD logo for printed and other informational materials, such as letterhead, posters, newsletters, manuals, yearbooks, programs, and Web sites without prior approval, as long as the SADD materials are not sold or a fee is not charged and the messaging attached to the use is consistent with SADD’s mission and policies.
  
  
• SADD groups who wish to use the SADD trademark and unaltered SADD logo on promotional items (T-Shirts, key chains, pens, etc.) must purchase these items through SADD National’s vendor. The SADD Store can be reached by calling 1-800-323-3676, ext. 316 or by e-mailing saddstore@workflowone.com. If the SADD Store does not carry the items and is not willing or able to obtain the requested items, SADD National may grant permission to obtain the items elsewhere.
  
  
• The SADD logo cannot be altered without specific permission from SADD National.
  € Neither state nor local SADD offices have the authority to authorize use of the SADD brand name or any of the SADD logos. State coordinators and local SADD chapters must request permission from SADD National to use SADD and the SADD logo for partnerships or sponsorship purposes, including any instance where the sponsor intends to use SADD or the SADD logos in its own advertising. SADD National must approve all graphics and text that include the SADD marks.
  
  
• SADD National permits only a limited number of highly credible partners to reproduce its logos and sets strict rules for their use. Check with SADD National directly whenever an individual, corporation, or nonprofit group says it has a partnership or contractual relationship with SADD. Report any adulterated or suspected unauthorized uses of the SADD logos to SADD National.

If you have any questions, please contact the SADD National office toll-free at 877-SADD-INC (723-3462) or e-mail us at info@sadd.org.

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